Together we can achieve more
You are probably already advertising and/or selling your products and services online. But are you happy with how your digital campaigns and activities are performing? We are sure that together we can achieve more. With sophisticated, integrated marketing strategies for search engines, display networks and marketing automation software, we will increase your visibility so you reach more potential customers. For us as a digital marketing agency, your goals are always top of mind.
How we work
Analysis of the current situation
Before we start work on planning or implementation, we analyse the current status of your digital marketing activities in a preliminary project focussing on SEO, SEA, email marketing and social media. What campaigns have you previously run, where and how can we make improvements, and where is additional input required? As a digital marketing agency, we always stay focused on your objectives.
Full digital marketing concept
Based on this analysis, we prepare a digital marketing concept. This document takes a holistic view of all your digital marketing activities and identifies exactly where improvements are needed. It specifies all measures needed and includes an estimate of costs and timeline.
Implementation of selected activities
Together, we decide which of our suggested interventions will go ahead. Then we implement them in line with our pre-defined roadmap, testing as we go to ensure that have the desired results. As a digital marketing agency with an in-house development department, Arcmedia always has the right person to answer even technical questions.
Monitoring your digital marketing
To evaluate the success of our interventions, we check the performance of your campaigns regularly and take action if modifications are needed. You will have access to dashboards displaying the most important metrics.
Regular reviews after go-live
We will be there for you even after your solutions are up and running. We will be delighted to help you run your systems and ensure that your activities are successful. As a digital marketing agency, we are committed to ensuring your satisfaction.
Our strengths
Search engine optimization (SEO)
Search engine optimization (SEO) is becoming increasingly important for many companies. An organic ranking on the first page of a search engine’s results will not only help you save on your SEA budget, but also increase brand awareness and drive conversions. Rigorous keyword research is the basis of any good SEO strategy. We regard search engine optimization as a holistic discipline comprising four pillars: (1) technical optimisations, (2) on-page optimisations, (3) off-page optimisations and (4) local SEO.
Search engine advertising (SEA)
Search engine advertising (usually using Google AdWords) is an efficient means of targeting certain keywords or audiences with different ad formats. Paid campaigns increase visibility instantly. Depending on the bid strategy used, payment is per click or per impression. We will help you design and set up your campaigns, including visuals, and support and optimise ongoing campaigns. A combined SEO and SEA strategy will help you benefit from synergies in both areas.
Email marketing and marketing automation
Automated email marketing campaigns and other marketing automation functions let you deliver specific, personalised content to your target audiences. You can reduce manual tasks, optimise your sales cycle, and develop leads automatically. We will help you design, implement, integrate and operate your new marketing automation solution.
We are there for you
As a digital marketing agency, we will be delighted to answer your questions about any aspect of digital marketing and marketing automation. They have some very exciting answers to share.
Arcmedia Marketing Team
What makes Arcmedia special
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