Card Sorting

Helps structure the content and functions of a digital application.

Other UX services

What is Card Sorting?

Card sorting is a simple and cost-effective way to improve the user experience and can be used at any stage of the design process. It is a way to get feedback to increase the findability of content and features and to adapt the information architecture to user needs. In a Card Sorting workshop, a group of users use cards to create the page hierarchy of your website – with the content and features you specify. The goal is to structure the website content so that it reflects the language and mental models of the users. The results are then analyzed to understand the grouping of the content and to create and optimize the information architecture and navigation.

How is Card Sorting performed?

Preparations

Before the workshop, we define together the content and functions to be sorted and write them on cards.

Define procedure

At the workshop with the users, we explain the procedure – that the cards should be sorted and what specifications there are.

Sort cards

The participants sort the cards according to the instructions.

Discussion

After participants sort the cards, we engage them in a discussion to understand their choices, motivations, and the reasons behind the results.

Analysis

After the workshop, we analyze the results and use them as a basis for creating the information architecture and navigation of the website.

Benefits of Card Sorting

Understand the user perspective

Take your users' perspective and understand how your users navigate and search. Learn to think in your users' language and give them the appropriate terms to help them navigate your digital product.

Get feedback on the structure of your website

Check if your users understand you. Get to know your users' perception and mental model and get feedback on the structure of your website.

Improve the user experience

You can use the insights from Card Sorting to increase usability. Put a tool in the hands of your users that is easy to use.

Increase your conversion rate

By using clear and user-centric language, you can guide your users through your website with simplicity and get them to their destination faster.

When is Card Sorting useful?

Card sorting can be used to develop and optimize the information architecture and navigation of your digital product. User feedback can help you evaluate the relevance and usefulness of content. Card sorting can help improve the usability and effectiveness of the website, taking into account the needs, approaches and expectations of your users.

We are there for you

Our skilled user experience and UI design team is well versed in the various methodologies of card sorting and is happy to answer any questions you may have.

UX Design Team

What makes Arcmedia special

Personal advice

With our personal, expert advice, your questions and concerns will never go unanswered.

A wealth of experience

We have been at home in the digital world since 1995. Take advantage of our expertise and experience.

Transparent communication

To guaranteeing transparent communication, we work with the established project management tool Jira.

Our values

“Humanity”, “guidance” and “progressiveness” guide us in our daily work. And it is a central goal that every project comes in on time, on budget and on scope.